Reddit is adding a "for you" feed that recommends content to users. The company is also adding a "following" tab, which will surface content from subreddits you have joined. Both changes are coming to the Reddit app.
What the Reddit 'For You' Feed Means for Users
The "for you" feed is built to recommend content. Instead of showing only posts from communities a user has already joined, this feed will suggest posts based on what Reddit thinks the user will like. This is a shift from how Reddit has traditionally worked, where users mostly see posts from subreddits they chose to follow.
Reddit's New 'Following' Tab Keeps Joined Subreddits in One Place
The "following" tab serves a different purpose. It collects content from subreddits you have joined and puts it in one place. So users who want to keep up with their own communities can go to that tab, while the "for you" feed handles discovery.
To put it plainly, Reddit is splitting the app into two jobs: one feed to show you what you already follow, and another to show you what you might want to follow next.
Why Reddit Is Making This Change
The headline and original story do not give Reddit's stated reasons for the change. What is clear is the direction: Reddit is moving toward recommendation-driven content in its app, alongside a dedicated space for the communities users already belong to.
Our Take: A Big Shift for a Community-Driven Platform
In our view, this is a meaningful change for Reddit. The platform built its identity on users choosing their own communities and seeing what those communities post. A recommendation feed moves part of that control to Reddit's algorithm.
That can be good for new users who do not yet know which subreddits to join. A "for you" feed gives them a starting point without requiring them to search for communities first. The "following" tab also keeps the old experience intact for users who want it.
But there is a risk. If the recommendation feed pulls attention away from the communities users joined on purpose, Reddit could feel less like a place people build for themselves and more like any other app that decides what you see. The "following" tab helps balance this, but only if Reddit keeps it easy to reach.
For readers, the practical point is simple: expect your Reddit app to look different. You will have one place for the communities you chose and another for posts Reddit picks for you. Whether that improves the experience depends on how good those recommendations turn out to be.
Sources & References
- Original story: Reddit is adding a 'for you' feed for recommendations, with a 'following' tab to surface content from subreddits you've joined.
